Monday, March 26, 2012

Welcome to the 2012 Leasing Contest!

We are thrilled to be taking this year's leasing contest online: an exciting milestone for our company! As you work with your team to exchange ideas and best practices over the course of the next eight weeks, please be thinking about topics to post here on our blog. 

While each team will have an "official" week to post a topic for others to discuss (refer to your official leasing contest package for details), we hope that you all will share ideas on a regular basis. This forum is not meant to reveal any "trade secrets," but rather to help all Dolben-managed properties easily share some best practices—and remember, in the end, we all work for one company. We've provided a few suggestions to get you started, but please feel free to brainstorm and develop other ideas.
  • Resident retention
  • Renewal ideas
  • Social media (building a fan base, contests, how to make your page more engaging, etc.)
  • Outreach marketing
  • Partnership/cooperative marketing
  • Creative ideas for QR codes
  • Maximizing the use of communication tools within Property Solutions   

When it is your team's turn to post for the week, Amy or Sara will be in touch with your team coordinator to provide log-in details.  If you want to comment on another team's post at any point throughout the contest, feel free to do so by clicking in the "Post a comment" box underneath that post, and simply entering your own name in the "comment as" field.

We are looking forward to a great exchange of ideas over the coming weeks. If you have questions on the leasing contest and/or blog, please speak with your team coordinator, or contact Amy or Sara. 

Happy leasing!

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